Online Direct Program Toolbox
Here you will find all the tools you need to make your Online Direct Program a success!
Click on the program links below:
Documents
Find all the required documents for your Online Program.
Program Checklist
Art Instructions
Look What’s Coming Letter
Use this letter to announce the program to families. We suggest you send it home approximately 1 week prior to sending home artwork/order packets. If you can’t copy/print the letter in color, consider copying it on brightly colored paper so that parent’s notice.
Shipping Forms
- Shipping Form G Artwork/Scan Phase
- Shipping Form M Manual Orders Shipment
Ordering Instructions
- Blank Ordering Instructions (COMING SOON)
- Blank Spanish Version (COMING SOON)
Student Labels
- New Student Form – Use this form if you have new students that will be completing artwork, that were not submitted on your original student list.
Additional Order Flyer/Reminder
Promotional Poster
Announcement Templates
Use the templates below to help you make announcements
School Announcement Template– The following template can be incorporated into daily school announcements. Use it as is or modify it to suit your particular needs.
Don’t forget that we are currently running the Original Works program until __________________.
Remind your parents that now is the time to place your order. If you are interested in ordering, please place your online order no later than_________________.
If you have questions please see______________________ for additional assistance.
School Newsletter Template– The following template can be incorporated into a printed or electronic newsletter. Use it as is or modify it to suit your particular needs.
We are excited the announce that we will be partnering with Original Works art-based fundraising!
Through the program, students will create artwork that you then can have reproduced onto a variety of keepsake products. The products range from magnets to mugs and start at just $6.00.
Complete details on the program will be sent home soon. Proceeds from the program will be used to_____________. For more information on Original Works please visit their website at www.originalworks.com
Thank you for supporting this unique and creative program!
Email Template– The following template can be incorporated into an email blast. Use it as is or modify it to suit your particular needs.
Hello Family!
The online ordering deadline for the Original Works program is approaching quickly! Final orders are due on: Insert Date Here
The Original Works Program is designed to celebrate your child’s creativity, support the (insert info here) and offer personal gifts and keepsakes featuring your child’s very own artwork.
If you have not yet placed your order, now is the time to do so! Simply follow the instructions provided on the letter that was recently sent home.
We hope you will take advantage of this special program. For questions or additional information, please contact:
Coordinator Name coordinator e-mail
Thank you for supporting our fundraiser!
Image Library
We’ve developed several images for your use in promoting your program. We recommend that you hyperlink the images to our website: www.originalworks.com
(To use: Right click on an image below, and choose “Save As”)
Video Library:
To share with students:
To share with families:
About our production process:
Program Overview
Supply Box Arrives
- Read your Coordinator Guide
- Deliver the art paper & art instructions to the teachers who will
oversee artwork creation - Share the program schedule/deadlines with your teacher(s)
Program Promotion
- Build excitement and advertise your program
- Announce in your newsletter, social media, and website
- Hang posters
- Create an eye-catching display of products
- Send “Look What’s Coming” letter home to families
Send Student List
- Email your student list to studentlabels@originalworks.com
- Printed labels will be mailed to you for identification of artwork
Create Artwork
- Use 8.5” x 11”, 60-70# art paper for best results
Refer to the art instructions for recommended media and tips
Label Artwork
- Place each student’s label on the back of the artwork.
- Indicate the TOP of the artwork by putting a “T” on the back
- Use pencil only when writing on the back of the artwork
Ship Artwork
- Ship on schedule
- Complete Shipping Form H
- Send to Original Works using the provided shipping label
Parents Orders
- Parents place their orders online
- Mail any manual/paper orders if applicable
Shipping of Orders
- All Orders are shipped directly to families.
Your Profit
- Your profit check is mailed to you at the end of your program!
Supply Box
This box contains everything you are going to need to run a successful program.
Your supply box contains …
- Art paper (if requested)
- Coordinator Guide
Artwork Creation
It’s time to engage your students! Over the years we have found that the more excited the students are about their projects, the more excited the families will be, too.
Follow the Art Instructions to ensure a successful program. If you are unsure, please contact your Sales Representative or our Customer Service team prior to beginning artwork.
Art Instructions
Not an Art 
Teacher?
No Art Teacher on staff? Is artwork created in the individual classrooms instead of during an art class? No problem! Here is the solution …
Just 15-20 minutes a day
Typically, if artwork is to be done in the classrooms, homeroom teachers set aside a 15-20 minute period each day for one week when students may create their artwork. Be sure that each teacher has a set of art instructions prior to starting their projects.
Declaring an “Art Awareness Week” at the school ties in nicely with this dedicated time period for creating the artworks. Another great time to allow for creation of the artwork is during “Spirit Week.” Usually a second week is set aside for those students who were out during the first week or need to finish
their masterpieces.
Free lesson plans available
Our Customer Care Center has a library containing many free lesson plans for you to download. These plans are designed to be simple yet creative. You can also find ideas on our Pinterest page – www.pinterest.com/originalworks
If you have a favorite lesson plan you’d like to share, please send it to groffl@originalworks.com
Additional artwork subject matter
The subject matter may reflect what the students are studying in history, science or literature. It’s easiest if each grade level has the same subject matter. Some examples:
- 1st Graders may be studying Earth Science – oceans, fish and sea life, or classifying animals into groups (birds, mammals, etc.) may be good topics.
- 3rd Graders may be covering Ecology – rain forest ecosystem, habitats, and animals may be a good direction.
- 4th Graders may be studying your state’s history or the role of industry and settlement in Social Studies – a historic event or person from your state may be the subject. Perhaps, a self-portrait dressed as a child of a specific era in your state’s history would be of interest
- 6th Graders may be covering Earth Science – oceans and marine life, weather and climate, the solar system, stars and galaxies. These make great subject matter for artwork.
Student Labels
To ensure that we have the proper student data setup for your school’s gallery, we create a student label from the information that you provide. Each student artwork requires a label before it can be uploaded to your Online gallery.
Preparing the information to send
- Please include all students/grade in one (1) list.
- Each grade/class should follow the next one in order.
- Do not break grades/classes out into individual tabs or sheets.
Required Information/Student Data
- Student First Name
- Student Last Name
- Teacher
- Grade
File types accepted
- Microsoft Excel
- . txt
- . csv
Submitting your data
- Email your data to gallerylabels@originalworks.com
- Include your school name in the subject line along with “label file” ie: Caldwell Elementary label file
Receiving your printed labels
- Original Works will create and print your student labels.
- Labels will be sent to the school in your supply box or via USPS Priority mail.
New or additional students
- If you have new students or students starting class after the Student Labels have been created and sent to you, but before your artwork is sent for the scan phase, please complete and send a copy of the “New Student Form”
Student privacy
- We understand that student privacy is of utmost importance. Student first names and the first two letters of their last name appear in the Online gallery. This is done to protect the privacy of each student.
Sending your completed artwork
Once student artwork has been completed, it is packaged and sent to Original Works for processing. Each artwork is scanned, and uploaded. Remember … please stay on schedule!
1. Prepare artwork for shipment
- Verify each artwork has the correct student label affixed to the BACK.
- Organize artwork in folders by class and grade.
2. Shipping Form G
- Complete & return with your artwork.
- We recommend placing the artwork in a plastic bag to protect it from the weather while being shipped.
3. Shipment
- Using the prepaid UPS label found in your supply box, send the artwork and Shipping Form G to Original Works.
- Give the package to any UPS driver OR take it to a UPS store or authorized UPS facility.
Returned Artwork
Any artwork that does not follow our art instructions will be returned and will not appear online.
Ordering
The artwork is then scanned and uploaded. Remember … please stay on schedule!
1. Ordering Instructions
• Custom ordering instructions will be mailed to you along with the original artwork
2. Orders
• Families follow the instructions sent home and place their orders online.
3. Shipping
• We process the orders as they are received and ship them directly to families.
Manual/Paper Orders
A Manual Order Form is available for families who are unable to order Online and/or for students who did not submit artwork during the scan phase but still wish to order.
- A copy of the Manual Order Form is provided in your Coordinator Guide and is available here. You may e-mail or copy and distribute it to families requiring one. Include the pricing sheet that was emailed to you.
- Collect the Manual Order Forms (and artwork if the artwork was not submitted during scan phase).
- Complete Shipping Form M and submit everything to Original Works.
- Manual orders can also be mailed individually by families
Additional Orders
Late and additional orders are common and we encourage you to send them to us for processing. These orders provide a great way to increase your program profits!
Online Orders (for artwork already uploaded)
• If you setup a Late Order Deadline Date on your confirmation, we will re-open the program immediately after the initial order deadline.
• Families can continue to place new/additional orders directly online if their student’s artwork was previously uploaded.
Paper/Manual Orders (for artwork that was not previously submitted/uploaded)
• Collect the order forms, and artwork if required. Complete Shipping Form M and send to Original Works.
• Late Manual Orders must be shipped to arrive at Original Works on/before the Late Order Date shown on your schedule.
• Families may also send manual orders directly to Original Works for processing.
Delivery dates for late/additional orders are not guaranteed for specific arrival dates.
Encourage late orders!
All of your late/additional orders earn the same profit as your primary order!
Promoting a “Second Chance” is a great way to increase the profits and success of your program!
Customer Service
Although we thoroughly inspect all orders before shipping, occasionally a less than perfect order gets through. We call this a “Fix It”. If it happens with one of your orders, our friendly Customer Service team is standing by to assist.
What should we do?
If an order/product meets one or more of the following criteria, families should contact Original Works customer service team:
• Material defect: hole in towel, chipped tile or mug, etc.
• Incorrect product: ordered a sketchbook and received note cards.
• Improper reproduction: artwork is reproduced upside down on product.
• Missing product: you were invoiced for a product but it was not received.
Did You Know?
Artwork Produced “As Is”
All artwork is reproduced “As Is.” The entire 8.5” x 11” piece of artwork is captured for your keepsakes. We do not modify, crop, or alter the artist’s creation in any way.
Please don’t ask us to erase pencil marks or artist guide lines. It is best that you do this before you send the artworks to us. They will reproduce on the final products.
We hope that you will use the paper provided in your supply box. Use bold and vibrant colors. Your subject matter should fill the entire sheet of paper. Original Works will not be responsible for redoing products produced from artwork that did not comply with our stated art instructions.
Image retention
Original Works keeps images on file for a fixed period of time:
- Fall programs – images are retained until March 1st
- Spring programs – images are retained until September 1st
Program Promotion
LOOK WHAT’S COMING LETTER!
Send copies of the “Look What’s Coming” letter home.
TELL EVERYONE!
Announce the program in your school newsletter, on your school website and/or social media sites.
CREATE EXCITEMENT
If your students, families and teachers are excited, participation will increase which leads to more profits for your program.
Consider offering incentives- these don’t have to cost anything and can be fun way to everyone involved.
- Teacher Incentives. Teachers are an integral part of your fundraiser’s success. Get teachers on board with special rewards for classroom participation.
- Ice cream party of the classroom with the highest sales
- Prize Program. Prizes are a great way to motivate students and boost participation. This can be a special privilege such as front-of-the-line passes, the role of principal for a day, or a special lunch.
- Principal Involvement. If you raise $xxx the principal will kiss a pig or wearing their pajamas to school …
SET A GOAL
Are you raising funds for your art room or maybe a new playground? Communicate that and create a poster that lets everyone know how you are doing with reaching your goal.
Social Media Promotion
Social Media is a great way to create engagement and share the memories of your Original Works program.
When should your post?
The more often, the better. By capturing the start of your program you will begin to build excitement and anticipation that you can then feed as your program continues.
Use the Image Library as your resource to promote your program throughout every step of the process. When you have an approaching deadline, start your outreach no later than a week prior.
Moments to capture:
- Supply box arrival
- Artwork creation
- Product Arrival & Distribution
HASHTAGS
Use Hashtags to connect with us and the larger art teacher community!
- #OriginalWorks
- #ArtTeachersOfInstagram
- #ArtClass
- #ElementaryArt
Check out this article from PTO Today for some great tips!
WHAT IF A STUDENT HAS MORE THAN ONE ARTWORK THEY WOULD LIKE TO SUBMIT?
Due to space constraints, we only allow one artwork in the gallery per student. If a student has more than one artwork that they would like to order from, they should select the artwork they would like posted in the gallery and place their Online order using that artwork. The second artwork could then be submitted to us separately as a manual order. Use a copy of the Manual Order Form that was e-mailed to you at the beginning of the program. Please note that when submitting a second artwork as part of a Manual Order, do not use the Student Access Code that was assigned to the first artwork. We will assign a new code to the artwork when it is received.
WHAT IF A STUDENT MISSES THE DEADLINE FOR UPLOADING ARTWORK TO THE GALLERY?
If a student misses the deadline for uploading their artwork to the gallery, their image will not appear in the gallery. However, they may still participate in the program by submitting their artwork with a manual order during the order phase of the program. Their order will be processed and delivered to the school at the same time as the regular Online orders.
WHAT IF I NEED TO SUBMIT ADDITIONAL LABELS FOR STUDENTS WHO ARRIVE AFTER THE PROGRAM HAS STARTED?
If you are ready to submit your artwork and find you require additional labels, please complete the Additional Label Form found in this guide. Then place the new artwork in a separate file folder marked “Needs Labels” and send it with the rest of the labeled artwork. We will generate the labels and affix them to the artwork prior to processing.
WHAT HAPPENS IF ARTWORK IS CHANGED AFTER IT IS UPLOADED TO THE GALLERY?
All orders placed Online will use the artwork images found in the gallery. If a student has changed their artwork (i.e., added a name, date or some other change to the artwork) after the gallery setup was completed, we can not go back and re-upload the changed artwork to the gallery. In this circumstance, the student should submit their changed artwork with a manual order form. Provided it is submitted by the order deadline, the order will be processed and shipped at the same time as all of the Online orders. Please note that when resubmitting artwork as part of a Manual Order, do not use the Student Access Code that was assigned to the first artwork. We will assign a new code to the artwork when it is received.